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Our Winning Listing Process

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Personalized Approach

We take a personalized approach to guiding your move, starting with listening to and understanding your goals. We then explore the unique selling points of your home and strategize the best plan to showcase them in reaching the right buyers.

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Strategically Showcase Your Home

After understanding the unique features of your home, we work with stagers to highlight the best of your home in a way that speaks to today’s buyers.

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A Three-Staged Marketing Strategy

Whether you’re interested in reaching an off-market audience, testing the market to determine best pricing, or presenting your home to the widest possible market, we work with you to create a strategy that potentially implements all three, leveraging your reach and allowing you some flexibility in timing your sale and move.

LEARN MORE ABOUT OUR THREE-STAGE MARKETING STRATEGY

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Zero Interest Financing for Home Preparation

Sometimes it pays to make upgrades and repairs before listing. Take advantage of up to $50,000 of interest-free financing for homes priced below $4,000,000 with Compass Concierge when you list with our team.*

Our team will advise which upgrades and repairs make sense and can make the biggest difference in your sales price. *If eligible

LEARN MORE ABOUT COMPASS CONCIERGE

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What My Clients Say

Thoughtful, honest, and caring professionals who guided us meticulously to find our dream home. I can’t say enough wonderful things about Lori True of the Olsen Team as our real estate agent. We looked for almost a year for our dream home, in a historically challenging market. Lori was extremely patient as we worked out what we liked, and took us to over 30 homes. One of the most helpful things about her...

— Nikita T.

What My Clients Say

Lori was a tremendous help during what was a rough market for buyers. She was by our side for 9 months answering questions, educating us about the home-selection and home-buying process, and helping us bid as first-time homebuyers. She was patient and didn't pressure us at all. We also appreciated how knowledgeable she was about the bones of a house, remodeling, and home-owning tips. You can tell she has...

— Chang J.

What My Clients Say

Lori worked with us for almost a year to help us find our perfect new home. They showed a great understanding of our family’s needs and personal tastes. It was a pleasure. They also helped sell our current home for a record-setting PPSF in our neighborhood!

— Joti R.

What My Clients Say

Lori helped us find our home after three years of searching with other agents. She brought us our home, which was an off-market opportunity that allowed us to find success in an extremely competitive market. Lori is an expert in Lamorinda and the surrounding areas. She recently purchased her own home and conducted a full remodel, so she has many connections that she will happily offer to you and help gui...

— Michael H.

What My Clients Say

We definitely recommend Lori True and Brightwork Realty. She made selling our home quick and easy from finding us a bridge loan to having a team of painters, contractors, landscapers, and staging to make our house shine. We accepted an offer of $150,000 over asking and couldn't be happier.

— Debbie S.

What My Clients Say

I highly recommend Lori! She worked very hard to help us sell our house, handled all challenges with professionalism, was always on time, did everything she said she would do and then some, and always went way above and beyond. We received multiple offers above our asking price thanks to her knowledge and expertise in selling property. We were very happy we worked with Lori. Don't hesitate to call her if...

— Heather H.

What My Clients Say

We've moved 11 times over the years and dealt with many real estate agents. Lori True, however, is the best who we employed to locate our retirement home. Lori is very market savvy, works very hard for you and is a pleasure with whom to work. 5 stars in every way.

— Tom J.

What My Clients Say

Lori went above and beyond to sell my condo and help me to purchase my new one. She helped me decorate and even brought her own items to stage it. I wasn’t sure I was going to be able to purchase the three-bedroom my family needed because of the cost difference and affordability but Lori helped me sell my condo for a much better price than I thought I could get. And she negotiated a great price for me on...

— Buyer & Seller

What My Clients Say

Working with Lori was great! We were selling a property in California while living out of state, and Lori did an amazing job being our boots on the ground. She smoothly coordinated the tenant moving out and worked with local contacts to maintain the property during the sale. Definitely recommend her!

— Rachel K.

What My Clients Say

It was such a pleasure meeting and working with Lori. Our paths crossed by chance when we reached out to her to tour a home she listed. Immediately, I could tell that Lori was invested in helping people find a home, versus selling them a house. She was patient in answering our questions about the home, the surrounding area, and any concerns we had during the buying process. Lori was fantastic at communic...

— Brianna G.

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Work With Lori

Get assistance in determining current property value, crafting a competitive offer, writing and negotiating a contract, and much more. Contact me today.

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Contact Details

Lori K. True | CA DRE# 01700137

(925) 255-9403

[email protected]


3595 Mt Diablo Blvd Ste 200
Lafayette CA 94549